CRM & EMAIL MARKETING CONSULTANCY

Thanks for visiting my site! Now, what you just experienced was the ‘Inverted Pyramid Method’ used to create focused emails that converts. Scroll down to learn more about how we can work together to unlock the full potential of Email Marketing for your business.

CAPABILITIES

Master template

Design and build of a master template that can be used for all emails based of UX, design and building best practice to optimise click-through rates and email deliverability. This includes various modules and content blocks, building of the template in your email platform and testing. This template can be utilised by your internal team, training can be provided.

EMAIL CAMPAIGNS

Ongoing support with your email marketing campaigns aligned with your marketing calendar and business activities. This includes campaign strategy, design, copy, building, testing, segmentation set-up, send time testing and A/B testing to optimise performance.

EMAIL AUTOMATIONS

The build of customised email automations. Options of a basic flow version with no conditional splits or advanced version with multiple conditional split. This includes initial strategy and workflow mapping, design, copy, building out emails and comprehensive testing.

DATA CLEANSE AND SEGMentation

A full cleanse of the current database to ensure that you have a highly engaged mailing list of high quality. A robust segmentation set-up of standard and advanced, business specific segments to be used for Email Campaigns.

SMS Set Up + Strategy

An additional owned channel to plug into your marketing strategy. The set up includes SMS compliance set up, SMS Consent Collection, SMS Segments, SMS Pop up and landing page. The strategy includes integrating this channel with your current Email Automations,

TECH STACK INTEGRATIONS

Capability to set up and integrate a custom Loyalty Program, Review Platform and other tech-stacks to feed into and elevate your email marketing strategy.

BRANDS I’VE WORKED WITH

TESTIMONIALS

  • “Working with Liv has been a pleasure - she has a great eye for design alongside her technical capabilities in designing and managing email strategies”

    Steven, Founder & Director at Abstract Digital

  • "Olivia is an energetic, creative and foreword thinking entrepreneur. Constantly thinking outside the box and challenging herself to innovate, I would highly recommend Olivia as a professional to any business"

    Shanil Dissanayake, CEO at Swivel Group

  • “I have known and worked with Olivia over a period of 4 years. During that time she has not only been a creative influence to my business but a true asset. I know her to be a very hard working, caring and honest person with a genuine eye for detail.“

    Andrea Ward, Designer & Artist

PORTFOLIO

VDM

KOOKAI

& MORE

LANA WILKINSON

ROLL’D